Thursday, February 26, 2009

NY Times Shout-out :)

http://themoment.blogs.nytimes.com/2009/02/25/nyfw-rewind-all-the-way-with-da/?scp=1&sq=lauren%20bush&st=cse

Dancing and D&A

Hi there, look at those shiny, happy FEED faces!  This picture is from last fall, but it is one of my favorites.  It was taken at a Columbia/Barnard FEED student club event.  My sister, Ashley, is heading up the club.  They organized an awesome dance-off, with proper American Idol style judges. The dance groups were awesome, and although I personally voted for a swing couple that did not win, this awesome hip-hop jazz group won (see picture to the left).  Anyway, they were able to raise lots of money for FEED and have lots of fun doing it!

And in other news... as you have already heard from my fellow FEEDers, we participated at the D&A show this past weekend, and were able to meet to lots of neat store buyers from around the world.  And one of the items we previewed was the FEED Bear, which is coming in time for Mother's Day! Go FEED!

Tuesday, February 24, 2009

D&A...



hi guys!!

so this past weekend the girls & i set-up shop at "designers & agents", which was quite fun! basically all these up & coming designers get the chance to showcase their stuff to buyers and press. we were lucky enough to showcase for free, thanks to Meryl and Barbara. between explaining our cause, selling bags, meeting foreigners & gushing to India Hicks how amazing she is - i am so glad that FEED was given this opportunity. i look forward to our next show :)






















Designers & Agents NYC 2009


Although the cause is about healing the global humanitarian sore of hunger and making the food system a more nutritious and sustainable one....FEED is also a bag company.  We sell FEED bags to raise money and awareness for the cause.  
In order to help us sell our bags, the good fashion folks at the Designers & Agents trade show (or D&A to people in the know) had us set up a booth of FEED-ness for the Fall '09 Show.  
Colleen, Megan and I started on Saturday: taking names and taking orders.  We definitely sold a ton of bags to very cool stores in Greece, Japan, Australia, Little Rock, Nantucket, LA, and Williamsburg, Brooklyn.
Our little tin of chocolate treats helped lure the hungry fashionista's to our table...and, perhaps ironically, some of them even tried to nab the sample World Food Program "High Energy Biscuits" we had as a display of what school-feeding looks like in emergency hunger situations.  I, personally, would not consider fashion week trade shows an "emergency hunger situation"!

Friday, February 20, 2009

Welcome

Welcome FEED Friends!  
I have never 'blogged' before, which probably makes me not so 'hip' or 'tech-savvy', but here it goes... 
Team FEED is so excited to bring you The FEED Blog and give you all some insight into the inner workings and fun initiatives that FEED is doing!  Our mission is to create good products that FEED the world, but the truth is we want to do more than that... We want to create a community of Fellow FEEDers, and bring awareness and some love to the issues of world hunger, nutrition, and a sustainable food system!  Sounds like a lofty goal, but you can tune in to learn more about ways to get involved and make a measurable impact!  

FEED 2 Debuts for Valentine's Day!


We here at FEED decided Valentine's Day would be a great time to debut our new FEED 2 bag for sale on our website!  Each FEED 2 bag provides two children with one year of school meals through the United Nations World Food Programme.  We had our graphic designer create a cute and festive picture (see below) and sent out a Facebook message to all the faithful fans in our FEED Projects group.  

We were thrilled that our guerrilla marketing worked and the FEED 2 bag oversold our expectations!  Thank you to everyone who purchased one, and if you have yet to get one for yourself, it is not too late!   

Team FEED Bloggers

In order to make our blog more interesting, we are adding Colleen Riley and Megan Marino as authors.  Colleen has been working with FEED since last April and Megan just started, but they will both add a great perspective on working with the mission to create good products that help FEED the world!!! Meet Colleen and Megan (and Ellen and Lauren) here: 

I am not an expert video producer yet, so feel free to stop it after our intro's or listen to the rest of the song:)  I need to learn how to cut the end of an iMovie! 

Thursday, February 19, 2009

Welcome to theFEEDBlog!

Yes, from the same people who brought you the FEED Bag, we offer: the FEED Blog. Here, we will blog about our FEED bags, our fun travels and interesting tribulations in running a small charitable business, our thoughts on hunger and nutrition, and our fight to FEED the world in a sustainable and nutritious way.  
Welcome and feel free to use this space as a forum to comment on our products, give us ideas, and learn about our FEED cause.